48 Laws of Power
48 Laws
of Power
Law 1:
Never outshine the master
Make those
above you feel superior. Do not show your talents too much, it’ll make them
insecure.
Make the
master appear more brilliant than they are.
Law 2:
Never put too much trust in friends, learn to use enemies
Friends
will quickly betray you.
Hire former
enemies, they’ll be loyal.
Law 3:
Conceal your intentions
Keep people
off-balance. They cannot prepare if they don’t know. Guide them down the wrong
path.
Law 4:
Always say less than necessary
When trying
to impress, the more you say the more common you look and less in control.
Be vague.
Powerful
people impress and intimidate by saying less.
Law 5: So
much depends on reputation – guard it with your life
Reputation
is the cornerstone of power.
Reputation
alone will make you win.
Destroy
enemies by attacking their reputation. Then stand aside and let the public hang
them.
Law 6:
Court attention at all cost
Everything
is judged by appearance, what is unseen counts for nothing.
Never get
lost in a crowd.
Be
mysterious, appear more colorful than the masses.
Law 7: Let
others to do the work for you, but always take credit
Use the
skills of others to do the work for you, never do yourself what others can do
for you.
Your
efficiency will appear god-like.
Law 8: Make
other people come to you – use bait if necessary
When you
force others to act, you’re in control.
Make
opponents come to you.
Lure with
gains, then attack.
Law 9: Win
through your actions, never through argument
You never
win through argument.
The
resentment last long.
It’s more
powerful to agree with actions.
Demonstrate,
do not explain.
Law 10:
Infection: Avoid the unhappy and the unlucky
You’ll die
from other’s misery – emotional states are as infectious as diseases.
The
unfortunate draw misfortune on themselves and will draw it on you.
Associate
with the happy and fortunate.
Law 11:
Learn to keep people dependent on you
To maintain
independence you must be needed and wanted.
The more
you’re relied on, the more freedom you have.
Make people
depend on you for happiness.
Never teach
them enough so they can do without you.
Law 12: Use
selective honesty and generosity to disarm your victim
One sincere
move will cover over a dozen dishonest ones.
Honesty can
bring down the guard of suspicious people.
Open their
shield with honesty, then deceive.
Law 13:
When asking for help, appeal to people’s self-interest, never to their mercy
Do not
remind people of past deeds.
Find
something that will benefit them and emphasize it out of proportion.
Law 14:
Pose as a friend, work as a spy
Learn to
probe and find valuable information.
Ask
indirect questions.
Every
occasion is a chance to spy.
Law 15:
Crush your enemy totally
More is
lost through stopping halfway.
Crush your
enemy in body and spirit.
Law 16: Use
absence to increase respect and honor
Too much
circulation makes the price go down.
If you’re
already established in a group, temporarily withdraw to make people talk.
Create
value through scarcity.
Law 17:
Keep others in suspended terror: cultivate an air of unpredictability
Being
predictable gives control to others.
Behavior
that isn’t consistent will wear people out, and they’ll stop trying to explain
things.
When used
to the extreme, you’ll intimidate and terrorize.
Law 18: Do
not build fortresses to protect yourself – isolation is dangerous
Isolation
cuts you off from valuable information.
Its better
to mingle.
You are
shielded from your enemy in a crowd.
Law 19:
Know who you’re dealing with – do not offend the wrong person
Never
assume everyone will react the same way.
Choose your
victims carefully.
Never
offend the wrong person.
Law 20: Do
not commit to anyone
Fools rush
to pick a side.
Do not
commit to a cause but yourself
Maintain
independence
Make people
chase you and play people against one another
Law 21:
Play a sucker to catch a sucker- seem dumber than your mark
Don’t be stupid,
but make your mark appear smarter than you
Making them
appear smarter hides your motives
Law 22: Use
the surrender tactic: transformer weakness into power
When you’re
weaker, never fight just for honor but surrender
Do not give
them the satisfaction to win, surrender
Turn the
other cheek to infuriate them
Law 23:
Concentrate your forces
Intensity
defeats extensity every time
Find a fat
cow that’ll give you milk for a long time
Law 24:
Play the perfect courtier
Master the
art of indirection
Assert
power gracefully
Law 25:
Re-create yourself
Create an
identity that commands attention and never bores
Be the
master of your own image
Use large
gestures and actions-your character will seem huge and you’ll gain power
Law 26:
Keep your hands clean
Never
appear soiled by mistakes
Use others
as scapegoats to disguise your involvement
Law 27:
Play on people’s need to believe to create a cultlike following
People want
to believe in something
Become the
focal point of this and offer them a cause, a new faith
Keep your
words vague but full of promise
Emphasize
enthusiasm over rationality
Give your
new disciples rituals to perform and ask them to make sacrifices
Law 28: Enter
action with boldness
If you’re
unsure then don’t do it
Timidity is
dangerous
Any
mistakes you commit through audacity are easily corrected with more audacity
Everyone
admires boldness, no one honors the timid
Law 29:
Plan all the way to the end
The ending
is everything
Take into
account of the scenario
If you
plan, you won’t be overwhelmed
Guide
fortune by thinking far ahead
Law 30:
Make your accomplishments seem effortless
Conceal the
clever tricks
Make your
success seem natural
Do not
reveal how hard you work
Teach no
one your tricks
Law 31:
Control the opinions: get others to play with the cards you deal
The best
deceptions seem to give the other person a choice
Give
options so no matter their choice, you win
Law 32:
Play to people’s fantasies
The truth
is unpleasant, avoid it
People that
manufacture romance are like oases in the desert
There’s
great power in tapping into people’s fantasies
Law 33:
Discover each man’s thumbscrew
Find
other’s weaknesses
Its usually
insecurity, uncontrollable emotions, secret pressures
Law 34: Be
royal in your own fashion: act like a king to be treated like one
The way you
carry yourself determines how you’re treated
Appearing
vulgar or common will make people disrespect you
Kings
respect themselves and inspire the same in others
By acting
confident you make yourself destined to wear a crown
Law 35:
Master the art of timing
Never seem
in a hurry, always seem patient
Sniff out
the spirit of the times, find the trends that’ll give you power
Learn to
stand back when not ready, and then strike
Law 36:
Disdain things you cannot have: ignoring them if the best revenge
Acknowledging
petty problems gives them existence
When you
acknowledge an enemy you make them stronger
The more
you a mistake visible, the worse it gets
If you want
something but can’t have it, disdain it
The less
interest you reveal, the more superior you seem
Law 37:
Create compelling spectacles
Striking
imagery and symbolic gestures create the aura of power and people respond
Stage
spectacles for those around you and heighten your presence
Dazzle by
appearance
Law 38:
Think as you like but behave like others
By
flaunting your unconventional ways people will only think you want attention
They’ll
punish you for making them feel inferior
Blend in
Law 39:
Stir up waters to catch fish
Anger and
emotion is counterproductive
Stay calm
and objective
Make
enemies emotional while you stay calm
Rattle your
enemies
Law 40:
Despise the free lunch
What’s
offered for free in dangerous
Pay your
own way to avoid guilt and gratitude
No cutting
corners with excellence
Be lavish
with your money, keep it circulating
Generosity
is a sign and magnet for power
Example:
Gypsies and Gifts (add link)
Law 41:
Avoid stepping into a great man’s shoes
What
happens first always appears better and more original than what’s next
Following
great people means you must double their power
Gain power
by shining in your own way
Law 42:
Strike the shepherd and the sheep will scatter
Trouble can
be traced to a single individual
These people
will influence others
Do not
negotiate but banish them
Strike at
the source of the trouble
Law 43:
Work on the hearts and minds of others
Coercion
will work against you
Seduce
others into wanting to move in your direction
Seduce
others by operating on their individual psychologies and weaknesses
Soften them
by working their emotions and what they fear
Ignore the
hearts and minds and they will grow to hate you
Law 44:
Disarm and infuriate with the mirror effect
When you
mirror exactly what your enemies do, they cannot figure out your strategy
The mirror
effect mocks and humiliates them, making them overreact
Hold a
mirror to their psyches and you’ll seduce them and they’ll think they share
your values
Mirror
their actions and they learn lessons
Law 45:
Preach the need for change, but never reform too much at once
Everyone
wants change but too much is traumatic
When new to
power show you respect old ways
Make change
feel like a gentle improvement on the past
Law 46:
Never appear too perfect
Its
dangerous to appear like you have no thoughts
Its ok to
admit to small defects
Law 47: Do
not go past the mark you aimed for; in victory know when to stop
When going
to far in victory, you make more enemies
Set a goal,
achieve it, then stop
Law 48:
Assume formlessness
By having a
visible plan you open yourself to attack.
Stay
adaptable and on the move
Accept that
nothing is certain and now law fixed
Everything
changes and never bet on it
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